Aidan Commerford - Sleep Number

Acted as a production artist to ensure Sleep Number's NFL campaigns adhere to the safe practice standards for a complex social and digital media buy. Showcasing my ability to apply the broadcast look and feel to different social digital media platforms.

We tapped the YouTube and social media sensation Bob Menery to bring to life our NFL highlight reel concept. What NFL players rely on Sleep Number? Almost more than you can count.

Numbers are everything for NFL Quarterback Dak Prescott, but his most important stat is his sleep quality which is vital to his mental, emotional, and physical performance.

"Dak Quotes" Instagram Reel storyboard

"Proof is in the Data" Social 1:1 storyboard

Sleep Number

1

2

3

4